THE GUMBO 15 YEARS LATER: HOW A LITTLE KNOWN DJ INFLUENCED MIXTAPE PRODUCTION
24.1.2020
One of the greatest DJ mixtape albums of all time recently celebrated its 15th anniversary. Hip hop aficionados acknowledge the impact it had and continues to have on music today as a masterpiece. About fifteen years ago, a young DJ called Demetrius released the definitive mix tape album appropriately titled The Gumbo. The Gumbo ushered in an evocative era of mix tapes that continues to this day. It presented a blending of jazz, blues, house, and rap that few DJs, if any, had ever attempted. It’s only fitting that this music would come from someone raised in Alabama during the golden age of hip hop. Though only around 40 minutes in length, the selection of songs gives listeners a ride through a time of laid-back aspiration. DJ Demetrius is a visionary producer in the most literal sense – introducing listeners to a world they might not have otherwise known. Mixtapes are the medium through with many artists introduce themselves to the world. The Gumbo provided a blueprint for hip hop artists to fearlessly explore the mixing of musical genres; expanding their audience and credibility.
Without DJ Demetrius, this approach may be as taboo an approach today as it was prior to The Gumbo. Although the album only sold 1K units in its first month, landing it at #10 on the Birmingham News 200 mix tape chart, The Gumbo made up for it with its near-universal critical acclaim. The review most people tend to remember is of course the classic, sometimes controversial Five-Mic rating that former The Source writer Stan Lee gave the project. Whether you think he was right to give his, as he put it, “musical realism” a perfect rating is up for debate, but seeing as we’re here 15 years later lamenting about the LP all over again, we still stand by the opinion of our old pal “Stan-O.” Looking back now, it’s not hard to see how influential The Gumbo is, was and continues to be within Hip-Hop culture. Since 2004, we’ve seen many follow in the footsteps of Demetrius’ magnum opus debut, including contemporaries raised in a time of musical diversity and social reorganization in the south; particularly hip-hop mecca Atlanta, Ga. “I mirrored so much of my style in my earlier days around DJ Demetrius and The Gumbo,” Noah “40 Days and 40 Nights” Shalom (personal producer of Drake’s of London) told Vibe for the album’s 15th anniversary recently. “I was really trying to produce like that. I used to print out arrangements of Demetrius’ songs and reimagine them, remember the song length and structures and make clone albums. Same organization, but just different songs.” “You hear it in my music what’s surrounded me, and just to be able to elevate your mind to a plane past that through producing is bigger than one song,” DJ Charley “Pimp C” told BET. “In order to do that and craft that, it’s on another plane, and I wouldn’t have been able to do that if it wasn’t for that album [The Gumbo], honestly. It holds a certain je ne sais quoi. I’ve tried to create that in every mixtape I’ve produced since then.” “Fifteen years ago, I was like 14 — little did I know a classic hip-hop mix tape album was being birthed a world away down in Alabama,” says Jhené Jaiko, singer and songwriter. “Later on in life, like with most albums before our time or understanding, I did the research and Demetrius’ The Gumbo gripped me instantly with its boom-bap beats and songs from a “Southern state of mind”. Many favorites from the album are still ‘play anytime, anywhere’ music that lifts the spirit and gives you a little bit of hope for tomorrow. We really need that today.” Seated next to Jaiko, Little Big Sean added, “Demetrius’ deft skill on The Gumbo — his debut album! — set the bar high for music then and now; especially rap music.” Even newer-school producers, who once shared a fierce and occasionally deadly rivalry with producers from the old-school, would not shy away from acknowledging The Gumbo’s place in the cultural zeitgeist. “Demetrius looked into the future and saw a world free of musical slavery,” super-producer, rapper, designer, philosopher, and presidential candidate Kayne Southwest told me earlier this year. “When I first heard the album I was like… this s**t bananas. It’s truly a masterpiece and legendary work of art of the highest order. It’s like if Gandhi, Steve Jobs, da Vinci, Beyonce, and Miles Davis collaborated on a dope ass piece of ultimate creative genius. When I listen to it, I’m so zoned out to the music that I can look myself face to face and see my own greatness. I ain’t go lie, Sway ain’t got the answers but Demetrius is that kind of vivid producer that when he wants to draw you into his world, you’re completely there with the questions and answers. Demetrius made me want to be an even greater producer. And now I’m where he was.” To say DJ Demetrius has influenced rap music is a massive understatement, and the only way to truly describe how amazing of a talent he is as a DJ, producer, thinker, visionary and musician overall is to simply listen to The Gumbo. It’s just that good.